The American Petroeum Institute
Lights On Energy Campaign Happy Hour
Role: Account Manager and Creative Direction Lead
API's "Lights On Energy" campaign featured a unique happy hour event aimed at engaging Hill staffers with an Olympic-themed interactive experience. Held in the spacious Eastern Market area of DC, the venue was transformed into a vibrant playground segmented into blue, green, and red zones, each filled with corresponding games and activities. Our comprehensive planning covered everything from the overarching messaging narrative to the specific details of games, activities, lighting, branding, and logistics for both the event and print materials, ensuring a memorable and engaging experience for all attendees.








